Careers At K6 Digital Marketing

We are currently looking for the following:

SEO Consultant:
  1. An SEO Consultant is a professional who specializes in improving a website’s visibility and ranking on search engine results pages (SERPs). They utilize various techniques and strategies to optimize website content, structure, and backend elements according to search engine algorithms, ultimately aiming to increase organic traffic and enhance online presence.
  2. As an SEO Consultant, your primary role is to conduct a comprehensive analysis of websites and search engine results, focusing on factors such as performance, incoming links, and overall optimization. Your expertise will be crucial in providing actionable recommendations that enable business owners to increase their organic search engine traffic, attract qualified leads, and achieve higher search engine rankings. By implementing your recommendations and optimizing their websites, businesses can expect to experience an increase in website clicks and a consistent flow of targeted, high-quality traffic from search engines.
  3. As an SEO Consultant, you will be at the forefront of optimizing websites to enhance their visibility and ranking on search engine results pages (SERPs). Your primary responsibility will be to develop and implement comprehensive SEO strategies tailored to meet the unique needs of our clients.

Key Responsibilities:

  • Conduct in-depth keyword research to identify relevant search terms and phrases aligned with client objectives.
  • Optimize website content, metadata, and other on-page elements to improve organic search performance.
  • Analyze website performance metrics using tools such as Google Analytics and Search Console to derive actionable insights.
  • Monitor and track key performance indicators (KPIs) including organic traffic, keyword rankings, and conversion rates.
  • Stay updated on industry trends, algorithm changes, and best practices in SEO to adapt strategies accordingly.
  • Collaborate closely with cross-functional teams including content creators, web developers, and marketing professionals to implement SEO recommendations effectively.
  • Provide guidance and support in addressing technical SEO issues to improve website crawlability, indexing, and overall site health.
  • Continuously evaluate and refine SEO strategies to maximize results and achieve client objectives.

Job Requirements:

  1. In-depth knowledge of search engine algorithms and ranking factors.
  2. Experience with keyword research and analysis tools.
  3. Proficiency in on-page and off-page SEO techniques.
  4. Familiarity with website analytics tools such as Google Analytics.
  5. Strong analytical skills and attention to detail.
  6. Excellent communication and project management skills.
  7. Ability to stay updated with industry trends and algorithm changes.
    Paid Search Consultant:
    1. A Paid Search Consultant is an expert in managing and optimizing online advertising campaigns across search engine platforms such as Google Ads and Bing Ads. Their primary focus is on maximizing return on investment (ROI) through strategic keyword targeting, ad copywriting, bid management, and performance analysis.
    2. The ideal candidate will have experience with all aspects of paid search, including keyword research, ad creation, and campaign management. They will be able to work closely with our team to ensure that our campaigns are successful and deliver the best possible results.
    3. The role entails performing comprehensive keyword research and competitive analysis, crafting engaging ads in various formats, and analyzing landing page analytics to optimize future site enhancements. It involves developing compelling ad copy, marketing content, and landing pages to drive high-volume traffic and conversions while minimizing cost-per-acquisition (CPA). Additionally, responsibilities include managing the PPC platform, resolving technical issues, providing regular reporting to internal teams and management, and offering consultative support to other departments.
    4. A paid search specialist oversees PPC advertising and SEM efforts, focusing on the creation, testing, and refinement of ad campaigns. This  role involves tasks ranging from data analysis to content optimization, making it an exciting career path for aspiring digital marketers. Let’s delve into the details of what this profession encompasses.

    Job Requirements:

    1. Proficiency in Google Ads and/or Bing Ads platforms.
    2. Experience in creating and optimizing PPC campaigns.
    3. Knowledge of keyword research and bid management strategies.
    4. Analytical mindset with the ability to interpret campaign data and make data-driven decisions.
    5. Strong understanding of digital marketing concepts and best practices.
    6. Excellent communication and interpersonal skills.
    7. Certification in Google Ads or Bing Ads may be preferred.
    Social Media Consultant:
    1. As a Social Media Consultant, your role is to manage and optimize a company’s presence across various social media platforms. You’ll be in charge of developing and executing a comprehensive social media strategy that aligns with the brand’s marketing goals. This involves creating engaging content, scheduling posts, monitoring and responding to user interactions, and collaborating with teams to ensure a cohesive brand message.
    2. As a Social Media Consultant,  your primary responsibilities revolve around developing and executing creative content strategies to enhance brand visibility and engagement. Working closely with our team, you’ll ensure cohesive branding across all channels and actively engage with our audience to foster community growth.

    Key Responsibilities:

    • Craft compelling narratives and content strategies tailored to each social media platform.
    • Collaborate with our team to create visually captivating digital assets that resonate with our audience.
    • Implement editorial calendars to schedule content publication and measure its success through analytics.
    • Stay abreast of the latest social media trends and best practices to maintain our competitive edge.
    • Manage our social media platforms, curating content and engaging with our audience, while also overseeing newsletter marketing efforts.
    • Utilize SEO practices to drive traffic to our content and optimize its performance.

    Job Requirements:

    1. Deep understanding of various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
    2. Proven track record of developing and implementing successful social media campaigns.
    3. Creative mindset with the ability to generate engaging content (text, images, videos, etc.).
    4. Experience in social media analytics and reporting.
    5. Strong communication skills with the ability to tailor messages for different audiences.
    6. Knowledge of social media advertising and targeting options.
    7. Ability to stay updated with social media trends and platform changes.
    8. Experience in community management and customer service skills may be beneficial.