Social Media Marketing
Get More Likes, Shares, & Followers
Build Your Brand, Reach Your Targeted Customers
Social media dominates online user activity.
Social media platforms are vibrant communities where brands live and breathe. It’s where the younger generation goes for answers to their questions, product recommendations, and lifestyle tips. It’s truly a hub of an entire subset of our society, living and breathing within one centralized space. And if you want to connect with that community, your posts have to engage and resonate with them. Our social media marketing strategy revolves around creating engaging content that garners likes and shares, yes, but more importantly, builds brand loyalty and awareness.
According to social media management experts HootSuite, 82% of North Americans over 13 are using social media for various activities, with 90% of consumers between 18-29 onboard.
Importantly, 52% of online brand discovery is happening in public social feeds, with strategic social media spending (ads) forecast to have increased by 13.5% to $83 billion USD throughout 2024.
72% of B2B marketers who use paid channels online (banner ads, remarketing, Google Ads, etc.) also have already used paid social before. Websites will always be essential, but social media is where the action is for quick buzz and easy reach. And that’s why it’s so high up on our priority list.
Leveraging Platforms for Maximized Engagement
We harness tools and content types for each social media platform based on its strengths and audience demographics. Our social media calendar is meticulously planned, ensuring that your brand remains active and topical. We keep your social media presence consistent and your messages timely.
Analytics-Driven Social Media Campaign for Strategic Growth
In social media advertising, every click and like can be tracked, and every engagement can help refine your approach. We continuously monitor our social media marketing plan and its effectiveness, allowing us to tailor your campaigns for optimal performance along the way.
Keep Your Audience Informed
Whether you’re communicating professionally on LinkedIn, presenting your wares on YouTube and Tiktok, engaging communally on Facebook, X, and Instagram, or trying out the numerous other platforms that rise and fall like the tides, you’re wise to be present on social media. It’s quickly becoming Gen Z’s preferred search engine, after all. But if you feel out of your depth about just how to better optimize your posting, you can let K6 do the presenting for you.
Crafting Tailored Content That Speaks Volumes
Every company has a story, and every story deserves the perfect audience. Our approach to social media content is both an art and a science—crafted through rigorous social media analytics and enriched by creative storytelling. Hopping on the train of viral TikTok sounds or participating in Instagram trends, we have team members constantly monitoring socials to ensure your content stays relevant and on-trend.
Building Social Media Strategy Plans That Deliver
A good marketing strategy aims to build a foundation for long-term success. Our team develops comprehensive social media marketing efforts that align with your overall marketing plan, focusing on both B2B social media marketing and consumer engagement.
Why Choose K6 as Your Social Media Marketing Agency?
Choosing us means opting for a partner who understands the dynamics of social media channels and the importance of content marketing. The heart of every successful business lies in its engaging content, and the health of your marketing is key to making your business more successful. If you need to improve your online presence through social media marketing, contact us.